Monday, May 7, 2012

Retail Book Sales by Channel for 20012 So Far

I thought I'd report my retail sales of books by channel thus far for 2012:

Apple Bookstore - 46%
Amazon - 22%
Barnes & Noble - 25%
Kobo - 5%
Sony - 1%
Smashwords - 1%

For the first time, Barnes and Noble shows more sales than Amazon. I can't be sure if the time frames are equivalent for each since I receive Amazon's results directly and the rest are reported to me through Smashwords, my distributor. Still, it's a change. Apple continues to outsell them all. I keep the pricing the same across all channels, so that doesn't account for any of the difference.

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